Norrstone

Technology infrastructure for jewelry & watches

The infrastructure
behind a lifetime
of value.

Norrstone gives every valuable piece a persistent digital identity, connecting jewelers, watchmakers, owners, and insurers through verified ownership, provenance, insurance, and resale.

Rolex Sky-Dweller certified by Michelsen Úrsmiðir in the Norrstone Vault
Rolex Sky-DwellerMichelsen Úrsmiðir · Reykjavík

What Norrstone is

The infrastructure layer
for luxury assets.

One persistent record connects the entire lifecycle of a valuable physical asset. The certificate establishes the identity. The platform makes that identity useful over time.

  1. 01

    Physical asset

    A jewelry piece or watch enters the platform at the point of sale or verification.

  2. 02

    Digital identity

    Specifications, imagery, provenance, and supporting records form one persistent identity.

  3. 03

    Verified ownership

    The identity is associated with its current owner through a private, transferable record.

  4. 04

    Lifecycle services

    Insurance, claims, service, warranty, trade-in, resale, and transfer stay connected to the piece.

Insurance · Claims · Service · Warranty · Trade-in · Resale · Ownership transfer · Loyalty

Infrastructure in practice

Michelsen Úrsmiðir

Founding retail partner · Reykjavík

Authorised Rolex retailer

Vörður Tryggingar

Insurance partner · Iceland

Protection connected to the asset identity

Asset records can connect to GIA · IGI · HRD Antwerp · GCAL by Sarine

For jewelers & watchmakers

The relationship begins
at the sale.

Issue the record under your house name. Stay connected through ownership, insurance, service, and verified resale.

Michelsen Úrsmiðir

Plans from €99 per month

The complete Norrstone record for a Rolex Sky-Dweller, certified by Michelsen and insured with Vörður30 May 202614 August 2026
The record · Michelsen ÚrsmiðirProtected with Vörður

For owners

Your valuables.
One digital Vault.

Certificates, ownership, documentation, and lifecycle services stay connected to the piece. Prove it. Protect it. Service it. Sell it. Transfer it.

Norrstone Vault showing Maison Gold verified diamond rings with English product names
The Vault · Maison Gold

Data infrastructure for insurers

Better asset data.
Faster underwriting.
Lower fraud surface.

Permissioned, structured asset and ownership data can support more efficient underwriting and claims assessment while reducing ambiguity around identity, provenance, and documentation.

Vörður Tryggingar

Norrstone insurance partner in Iceland

A Vörður insurance policy for a Michelsen-certified Rolex in the Norrstone Vault
NorrstoneCertificate of Authenticity
Gucci Necklace
House
Gucci
Object
Necklace
Record
Digital Product Passport
Provenance
Verified
Ownership
Private Vault
Verified by
Maison Gold
Issue Date
12 March 2026

Blockchain Record · Polygon

0x4a7f3d9e2b1c8f6a5e4d3c2b1a0f9e8d7c6b5a4…c38d

The foundation, not the whole platform

The identity beneath
the lifecycle.

The digital certificate establishes the persistent identity of the piece. Norrstone then connects that identity to ownership, insurance, claims, service, warranty, trade-in, resale, and transfer.

Private demonstrations · Reykjavík

The lifecycle begins at the sale.

See how Norrstone can connect your business to persistent asset identity, ownership, insurance, service, and resale. Plans for jewelers and watchmakers start from €99 per month.